Simply Crackers

Our Unique Design For The Sales & Marketing B2B Expo
Throughout the year you’ll find Interlace Creative Print popping up at various expos – usually at events that you wouldn’t expect to spot us; we like to get around you see. Always engaging (we love a natter), and of course, giving away a few freebies!

Prior to last year’s Sales and Marketing B2B expo at London’s ExCel, our business cards had a massive revamp; morphing into giant Christmas crackers. The brain wave of our lead Creative Designer, we wanted to bring that fun factor to the party. With our production and design teams being the absolute superstars that they are, this lightbulb moment became reality just 4 days before the actual expo opening…

The Design
The crackers were designed with Interlace’s signature colours, and for those who have seen our brand in-person, you’ll know that we like to be noticed! They were then shaped into a hexagonal prism, allowing us to apply a clean message to each of the six sides:

• Our logo
• Our four key messages:
o WE COLLABORATE
o WE CREATE
o WE PRINT
o WE DELIVER
o Business details and CTA on the sixth side.